Welcome to What The Linen!
We are a mother-daughter team dedicated to bringing the finest Belorussian linen to North America. The people of Belarus have a long history of using and producing pure linen goods, which is why their flax products can boast such high quality. Belorussian linen is one of the most durable and Eco-friendly materials on the market, featuring unique Jacquard prints that range from traditional folksy motifs to more modern patterns.
We were inspired to launch our online retail store after a trip to Belarus last summer. During our stay we visited various stores, markets, and crafters that specialized in making high-quality home linens that are very different from anything we have seen in Canada and the United States. We realized, that in comparison, the North American market lacks the variety of colours and textures we encountered there, and decided that it was time to share these truly unique products with everyone here at home.
The linen towels and table napkins, that we brought as gifts for friends and family, were received with such gratitude, and got such rave reviews that we had to keep sharing this gift of linen! We, at What The Linen, are proud to present you with home essentials such as hand and face towels, tablecloths, table runners, table toppers, table napkins, and pure linen throws that are beautiful, durable, and ecologically friendly.
We offer a wide variety of colours and patterns, including natural unbleached linen, traditional Belorussian prints, floral and animal prints, geometric, eye-catching saturated designs, and many more! Online shopping can be tricky at times; it is why in our pictures we also show you the reverse side of our towels, so that way you always know what you are getting. What The Linen is the new home linens destination – we know we have something for you!